During the Ignite 2018 keynote, the CEOs of Adobe, Microsoft and SAP announced the Open Data Initiative to reimagine customer experience management (CXM) by enabling enterprises to make more value from their data to deliver great customer experiences in real-time. Most companies around the world struggle to get full view of their customers as the […]
Read More: Microsoft, Adobe and SAP announce new Open Data Initiative to take on Salesforce
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